Vintage never goes out of style. Boot Barn Holdings, Inc. (NYSE: BOOT), America’s largest western and work wear retailer, is proud to announce the full launch of Idyllwind - Fueled by Miranda Lambert. The brand is inspired by vintage and retro looks with a modern fashion edge and a focus on comfort, fit, and quality.
“Idyllwind is a true expression of my style, created for the everyday girl who is also a badass. A brand based on being who you are and being comfortable in your skin and celebrating yourself whatever your size or age. Created around comfortable, affordable, great fitting clothes and boots that I call my trusties," said Miranda. "I am very excited to work with the Boot Barn team and continue our amazing journey to building this brand together.”
Idyllwind is now available at all 233 Boot Barn stores nationwide and on Boot Barn’s e-commerce sites: www.bootbarn.com, www.idyllwind.com, www.sheplers.com, and www.countryoutfitter.com.
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